In 1973 Blumer and Katz came developed 'The uses and gratification theory' arguing audiences consume media text for one or more of the four reasons. Information Entertainment socialisation (replacing human relationships) surveillance News = Facts / information BUT because the 'news' you see on the tv, online in newspapers is also a 'product' that has to sell a target audience, it can also be entertaining and this may distract the facts. What is fake news? Fake news can be based on a true idea, or half truths but ultimately it is fake/untrue and has been released to influence opinion or annoy people. Examples or fake news: Cuttingly fairies