Question 7. Releasing a video game keeps the brand-the film- in the public eye for longer so increases the publicity for the film. This would help sell DVD or streaming releases of the film. This diversifies the company- if it is making money from more than one media from it spreads the risk that there always is in releasing a film that you might loose money. Question 8. Blume and Katz argued that there are many uses and gratification the audiences gain from the media and these make the media successful. Personal identity, social integration and integration, entertainment and surveillance are four types of uses and gratifications. video games offer entertainment. the lego movie game, like most games, allows the player to enter a frictional world that means they can escape from their everyday life. it allows players to re experience entertaining aspects of the original film, such as its humour and silliness. As players work their way up the levels they can feel the satisfact...
